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The Rise of Inclusive Design
Inclusive packaging has gradually moved beyond niche innovation into a design priority. In the past year, leading brands have shown that accessibility is a fundamental part of how products are experienced. From household goods, technology and beauty, packaging is being rethought to support people with a wide range of physical, sensory and cognitive needs. Three…
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How Augmented Reality Is Transforming Labels
Packaging is no longer just about protecting a product. Increasingly, it is becoming a gateway between brands and consumers. One of the most interesting developments in this space is the rise of augmented reality (AR), where printed labels are enhanced with interactive digital experiences. From wine and spirits to craft beverages, brands are experimenting with…
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What the Ocean Thinks of Your Packaging Choices
If the ocean could talk, it probably wouldn’t whisper. It would ask why it’s swallowing the equivalent of a rubbish truck full of plastic every single minute. Each year, the world produces more than 360 million tonnes of plastic waste[1]. Even more concerning, the amount of plastic entering the ocean could nearly triple by 2040[2].…
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The Plantable Papers Of Japan
What do you do with your newspaper once you’ve finished reading it? A Japanese publisher of ‘The Mainichi Shimbusha’ newspaper, has devised a ‘green’ newspaper initiative meaning that people can plant the paper wherever it ends up. Why Was It Invented? If you have been to a city centre in the last few months you have probably…
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Postage Stamp Inspired Sustainable Packaging
The demand for sustainability has never been more prominent than it is currently. Sustainable clothing, furniture, and packaging are everywhere and are encouraging designers to think creatively and show initiative to do their bit for the planet. The Stamp Egg packaging is most notable as it can be detached and is made up entirely of PaperFoam®, which is…
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Packaging Innovations For The Disabled
We look at the latest packaging innovations designed for the disabled. Anyone who’s ever wrestled with a piece of packaging that seems to have been designed to be as difficult to open as possible should consider that no matter how tough the task, it’s a lot tougher if you’re disabled. From the simplest cardboard box…
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Paper Packaging – The Preferred and Sustainable Choice
2020 saw dramatic changes to the way we live our live, how we work and socialise might have changed forever. Our consumption habits have also changed, which has had major impacts on the packaging industry. In a year when some industries struggled, the packaging industry reported increased volumes and revenue, in part, due to a…
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Morrisons consider ditching plastic bags in favour for paper bags
Recently, the supermarket chain Morrisons launched a “paper bag only” trail in eight stores. If successful, the chain will consider removing plastic bags from all stores and will offer paper bags only. Morrisons started to give their customers the choice between paper and plastic bags earlier this year when they introduced reusable paper bags into…
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How much does the public really know about packaging and sustainability?
The range of recycling symbols and confusion over what can and can’t be recycled is contributing to the British public’s concerns about packaging. But with paper and cardboard, there’s no confusion – just basic common sense. When it comes to recycling, there’s little doubt that the British public have a great deal of concern about single-use…
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Babybel Takes A Step Towards Paper Packaging
A small change in a familiar product can reflect a much bigger shift. That’s exactly what’s happening with Babybel, as the company begins introducing recyclable paper packaging across its range. For shoppers, the difference may appear minimal at a glance. The familiar red wax coating remains, and the product inside is unchanged. But with their…
