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Consumers Demand That Governments, Brands And Retailers Do More To Ensure Packaging Is More Sustainable
The Trend Tracker Survey 2023, the latest consumer research from Two Sides Europe, seeks to understand changing consumer perceptions towards print and paper products, looking specifically at environmental awareness, reading habits, packaging preferences and attitudes towards tissue products. Online Shopping – Good News For Paper Packaging The shift to online shopping has accelerated dramatically in…
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Trading Card Games: From Tantalising Origins to Modern Appeal
Trading card games (TCGs) have a rich history that spans multiple decades and have captivated audiences of diverse ages, backgrounds, and interests. The engaging mix of strategy, collection, artistry, and social interaction that TCGs offer has established their appeal across a variety of demographics. Origins Before there were trading cards, there were “trade cards”. These…
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The History Of Pop-Up Books And How They Can Encourage Reluctant Readers
There is something magical about a pop-up book. They help bring stories to life in a way that encourages young minds and hands to interact with the printed page. Pop-up books – also known as movable books – are particularly helpful in encouraging reluctant readers to find pleasure in opening the pages of a book.…
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Penguin’s Book Vending Machine
When Did You Last Read A Book On The Train? Imagine sitting in a hushed train carriage where all that can be heard is the sound of the train on the tracks and the occasional rustle of paper as pages are turned. If you have been on a train lately, you will be aware of…
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Japan, The High-Tech Country Where Paper Is Revered
It’s curious to think that the country that has long been associated with technology has never lost touch with one of the world’s oldest manmade materials. Paper. While much of the world is embracing all things digital, in Japan, paper continues to be used in abundance. From its use in age-old rituals to its still-current…
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Where Would We Be Without Paper?
We might live in the digital age, but there can be little doubt that paper is still one of the most important materials in the world. For most of us, it will be something we touch, see or use multiple times a day, probably without giving it a second thought. Paper is understated and versatile,…
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Wondering What Book To Read Next?
Whether you’re an avid reader or someone who would like to read more, deciding what book to read next can be a challenge, particularly when you consider the overwhelming choice of titles available. Back in 2010, Google Books did a count of the number of books that had been published since the invention of the…
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When Was The Last Time You Read A Printed Magazine?
It may come as a surprise in this digital age, but about 52% of British adults still read printed magazines. And it’s not a generational thing either as a reported 7 out of 10 millennials read printed magazines for leisure and entertainment. So, in an age when digital screens dominate, and we seemingly have all the information and…
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Consumers Underestimate The Great Recycling Rate Of Paper. Latest Study Reveals
Consumers are becoming increasingly conscious of their impact on the environment, and the majority of UK consumers believe the recycling rate of paper isn’t very high. This low consumer awareness is worrying when paper is, in fact, one of the most recycled materials in the world with a recycling rate of 74%.[1] A study, conducted by the…
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Cotton Traders Promotes Sustainable Print Media With Love Paper
Cotton Traders, the well-known British Clothing Retailer, are committed to delivering their products and services in a way that does not compromise the preservation of our planet. This also translates to their marketing practices, and they have chosen to use Love Paper to highlight the sustainability of their print marketing. Love Paper was created by the not-for-profit campaign Two…
