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Where Would We Be Without Paper?
We might live in the digital age, but there can be little doubt that paper is still one of the most important materials in the world. For most of us, it will be something we touch, see or use multiple times a day, probably without giving it a second thought. Paper is understated and versatile,…
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Why Tropical Forest Loss Has Doubled
It’s no secret that the world’s tropical forests are under increasing pressure. However, recent data has highlighted just how rapidly the situation is worsening. According to satellite analysis from Global Forest Watch and the University of Maryland, around 67,000 km² of primary tropical rainforest was lost in 2024. That is double the amount lost in 2023 and…
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Consumers Do Not Understand What Causes Deforestation
The recent research published by Two Sides Europe, the ‘Trend Tracker Survey 2025’, looks at changing consumer perceptions towards print, paper and paper-based packaging, specifically at their environmental perceptions, reading habits, packaging preferences and attitudes towards tissue products. What Impacts On Forests Most? The print and paper industry is surrounded by myths, many of which…
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Survey Reveals Consumers Perceive Paper And Pulp Has Less Impact On Forests Than Other Industries
The recent research report from Two Sides Europe, the ‘Trend Tracker Survey 2023’, seeks to understand changing consumer perceptions towards print, paper and paper-based packaging, looking specifically at their environmental perceptions, reading habits, packaging preferences and attitudes towards tissue products. What Impacts On Forests Most? The print and paper industry is surrounded by myths, many…
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Good COP Or Bad COP?
COP26 was a combination of landmark deals and last-minute negotiations. But what was the verdict? On October 31, during the opening ceremony of COP26, the world leaders, politicians, members of Royalty, CEOs, climate experts, negotiators and civil servants assembled in Glasgow’s SEC were shown a film. The four-minute video titled ‘Earth to COP’ was comprised…
