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Cotton Traders Promotes Sustainable Print Media With Love Paper
Cotton Traders, the well-known British Clothing Retailer, are committed to delivering their products and services in a way that does not compromise the preservation of our planet. This also translates to their marketing practices, and they have chosen to use Love Paper to highlight the sustainability of their print marketing. Love Paper was created by the not-for-profit campaign Two…
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‘Mount Recyclemore’ – G7 Leaders Made Of Electronic Waste
A new sculpture to highlight the issue of electronic waste has been built in Cornwall in preparation for the G7 Summit, which will see 7 world leaders discuss big issues such as Covid recovery, climate change and trade. Sculptor Joe Rush, commissioned by the online tech retailer musicMagpie, created an impactful sculpture with hope of provoking…
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Love Paper in the news: The Guardian features Love Paper on their first paper wrap
National Newspaper, The Guardian, have recently introduced new paper wraps to house their Saturday supplements. During February, they chose to showcase the Love Paper campaign which only seems fitting for the launch of their first paper wrap. Have you seen Love Paper in the news recently? Love Paper promotes the sustainable and attractive attributes of print, paper and…
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Morrisons consider ditching plastic bags in favour for paper bags
Recently, the supermarket chain Morrisons launched a “paper bag only” trail in eight stores. If successful, the chain will consider removing plastic bags from all stores and will offer paper bags only. Morrisons started to give their customers the choice between paper and plastic bags earlier this year when they introduced reusable paper bags into…
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New Global Survey Reveals Consumers Want the Choice for Paper Over Digital Communications
The Two Sides Trend Tracker is a biennial global survey and one of the most comprehensive studies into consumer perceptions of print, paper, and paper-based packaging. In its latest edition, the survey company, Toluna, gathered responses from 12,400 consumers across 17 countries, including the United States, Canada, South America, South Africa and Europe, offering valuable insights into…
