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Tag: Consumer Preferences

ALDI’s Summer Reading Initiative

Supermarket giant, ALDI, launched a campaign to get British children reading during their summer break. To do this, Aldi are giving away over 100,000 books, published by Macmillan Children’s Books, to children. The charity ‘Magic Breakfast', which provides free breakfasts to school children in disadvantaged areas, will support the distribution of books countrywide. The Facts...Read More

Study Reveals That People Prefer Paper Books Over E-Readers

A new report has confirmed the increasing popularity of physical books over e-readers – especially on holiday where paper is the ideal companion. So how was your holiday? Go anywhere nice? Lots of sun? Hopefully, you have managed to get a summer break and are now dealing with the barrage of questions about your holiday....Read More

Reduce, Reuse, Recycle – The Gardening Edition

The age-old saying, “Waste not, want not.” carries more weight than ever before. Many nations and companies are pledging to reduce the amount of waste being sent to landfills each year, meaning that recycling rates are going up in the right direction. 74% of paper and 83% of paper packaging is recycled into new products...Read More

When Was The Last Time You Read A Printed Magazine?

It may come as a surprise in this digital age, but about 52% of British adults still read printed magazines. And it’s not a generational thing either as a reported 7 out of 10 millennials read printed magazines for leisure and entertainment. So, in an age when digital screens dominate, and we seemingly have all...Read More

Morrisons Milk to Swap Plastic for Cartons

Supermarket giant Morrisons is making an innovative move to switch all its branded milk from plastic bottles to paper-based cartons. With sustainability at the forefront of everyone’s minds, larger companies are doing their bit in the bid towards a greener, more sustainable future. www.printweek.com A First For Supermarkets From mid-February, nine types of Morrisons fresh...Read More

Popular Book Genres Around The World

Books have been teaching and inspiring people for hundreds of years, so World Book Day is more than a well-deserved celebration. To honour the day, ‘Study in Switzerland' has done some in-depth research into the most popular book genres worldwide. In the world of literature, there are many different types of books. Diverse genres cater...Read More

Postage Stamp Inspired Sustainable Packaging

The demand for sustainability has never been more prominent than it is currently. Sustainable clothing, furniture, and packaging are everywhere and are encouraging designers to think creatively and show initiative to do their bit for the planet. The Stamp Egg packaging is most notable as it can be detached and is made up entirely of...Read More

The Return Of The Handwritten Letter

When was the last time you wrote or received a handwritten letter? It seems that in our tech-dominated world that many people are wanting to change how we communicate and are going about it in a more traditional way. Thus, the handwritten letter is making a comeback. Over the last year, Hobbycraft has seen a...Read More

5 Ways To Repurpose Your Used Paper Cups

How often do you find yourself grabbing a quick coffee to go for your morning commute, or even whilst out shopping as a treat? After you have consumed your beverage though, what do you do with the cup? In the UK we use 7 million disposable coffee cups every day and less than 1% of...Read More

Paper Packaging Goes Travelling ‘Dan Dan Style’

Paper packaging is typically used for protecting goods whilst in transit or storage and for holding various objects and materials. Polar architect Yusuke Murakami has been exploring the unlimited potentials that paper and cardboard have to offer. Picture the scene; you’re walking through a forest and come across a clearing in the trees. Something catches...Read More

Consumers Want The Right To Choose How They Receive Their Bills And Statements

There is a worrying trend from organisations who increasingly want to move their customer communications online, particularly bills and statements. Typically, this decision is made for cost reasons, but misleading claims about the environment are being used all too often instead. This is commonly referred to as Greenwashing. A study, conducted by the not-for-profit organisation Two Sides and...Read More

How To Picnic With Paper

A snack-packed picnic is a staple of the British summer, but packaging the food safely usually involves plastic. Here’s our guide to the latest paper products for your outdoor food and drink. OK, so you may not be jetting off this summer without a series of expensive tests and four-hour airport queues when you get...Read More

The Packaging Demand

The production of packaging is a huge global industry, generating over $900 billion in annual revenue worldwide.¹ Despite the economic hardships many of us have faced due to Covid-19, the packaging industry has boomed during the pandemic. In 2020, Amazon reported over $570 billion in increased market capitalisation. This shocking growth highlights how many of us...Read More

Has The Pandemic Changed How To Access News And Information Forever?

Print media has seen a significant disruption during the coronavirus pandemic and there are signs of changing consumer relationships with news and print media. Familiarity with, and use of, online platforms has increased. Will the ending of lockdowns herald an opportunity for traditional printed news media to regain lost ground? A study, conducted by the...Read More