{"id":9477,"date":"2024-05-01T12:28:04","date_gmt":"2024-05-01T12:28:04","guid":{"rendered":"https:\/\/lovepaper.org\/como-e-que-as-grandes-marcas-estao-a-repensar-as-embalagens\/"},"modified":"2026-08-20T12:32:18","modified_gmt":"2026-08-20T12:32:18","slug":"como-e-que-as-grandes-marcas-estao-a-repensar-as-embalagens","status":"publish","type":"post","link":"https:\/\/lovepaper.org\/pt\/como-e-que-as-grandes-marcas-estao-a-repensar-as-embalagens\/","title":{"rendered":"Como \u00e9 que as grandes marcas est\u00e3o a repensar as embalagens?"},"content":{"rendered":"<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Nos \u00faltimos anos, as novas iniciativas no dom\u00ednio do papel de embalagem t\u00eam vindo a proliferar, dando origem a algumas reformula\u00e7\u00f5es interessantes dos nossos produtos mais conhecidos.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Eis algumas inova\u00e7\u00f5es recentes em mat\u00e9ria de embalagens apresentadas por grandes marcas de supermercados.<\/p>\n\n<h3 class=\"wp-block-heading\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><strong><u>Walkers Snack A Jacks Embalagens de papel<\/u><\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Os \u00abSnack-a-Jacks\u00bb da Walkers v\u00e3o ter uma nova embalagem em papel! Este cl\u00e1ssico da hora do almo\u00e7o vai passar por uma atualiza\u00e7\u00e3o ecol\u00f3gica, com a sua embalagem exterior a passar a ser totalmente \u00e0 base de papel. Esta transi\u00e7\u00e3o do pl\u00e1stico para o papel dever\u00e1 reduzir o consumo global de pl\u00e1stico virgem da marca <a href=\"https:\/\/packagingeurope.com\/news\/walkers-targets-virgin-plastic-reduction-with-new-paper-outer-bags\/11165.article\" target=\"_blank\" rel=\"noopener\">em 65 toneladas por ano!<\/a><\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Este novo formato de embalagem foi testado nas lojas Tesco em todo o<a href=\"https:\/\/packagingeurope.com\/news\/pepsico-trials-paper-based-packaging-for-walkers-crisps\/9499.article\" target=\"_blank\" rel=\"noopener\">\u00a0no Reino Unido, durante 2023, na sua gama de batatas fritas cozidas no forno<\/a>. Estar\u00e1 dispon\u00edvel no pr\u00f3ximo m\u00eas em todos os sabores da gama Snack A Jacks: Sal e Vinagre, Nata \u00c1cida e Cebolinha e Churrasco.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-left:var(--wp--preset--spacing--40)\">Estes sacos exteriores podem ser amplamente reciclados nos contentores de reciclagem dom\u00e9sticos e podem ser recolhidos na berma da estrada juntamente com outras embalagens de papel de embalagem. <a href=\"https:\/\/packagingeurope.com\/news\/walkers-targets-virgin-plastic-reduction-with-new-paper-outer-bags\/11165.articleIt\" target=\"_blank\" rel=\"noopener\">O objetivo \u00e9 reduzir as emiss\u00f5es de gases com efeito de estufa de cada embalagem em 52%.<\/a><\/p>\n\n<figure class=\"wp-block-image aligncenter is-resized\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><a class=\"vc_single_image-wrapper   vc_box_border_grey\" href=\"https:\/\/www.foodanddrinktechnology.com\/news\/52189\/walkers-introduces-paper-multibag-packaging-for-snack-a-jacks\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/lovepaper.org\/wp-content\/uploads\/2024\/04\/1-1.png\" alt=\"\" style=\"aspect-ratio:1.9138755980861244;width:1200px;height:auto\"><\/a><figcaption class=\"wp-element-caption\">PepsiCo Europa<\/figcaption><\/figure>\n\n<h3 class=\"wp-block-heading\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><strong><u>A Quaker Oats troca as latas pelo papel!<\/u><\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">A Quaker Oats anunciou, no in\u00edcio de 2024, a transi\u00e7\u00e3o para papel de embalagem em toda a sua gama de potes de papas de aveia, com o objetivo de facilitar a reciclagem e eliminar uma quantidade estimada de at\u00e9 200 toneladas de pl\u00e1stico por ano.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Espera-se que a nova embalagem reduza a utiliza\u00e7\u00e3o de pl\u00e1stico virgem nos potes de papas de aveia vendidos em todo o Reino Unido, e acredita-se que a Quaker Oats <a href=\"https:\/\/packagingeurope.com\/news\/quaker-oats-porridge-pots-embrace-new-paper-packaging-for-easy-recycling\/10842.article\" target=\"_blank\" rel=\"noopener\">representam at\u00e9 47% do mercado nacional de papas<\/a><\/p>\n\n<figure class=\"wp-block-image aligncenter is-resized\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><a class=\"vc_single_image-wrapper   vc_box_border_grey\" href=\"https:\/\/packagingeurope.com\/news\/quaker-oats-porridge-pots-embrace-new-paper-packaging-for-easy-recycling\/10842.article\"><img decoding=\"async\" src=\"https:\/\/lovepaper.org\/wp-content\/uploads\/2024\/04\/2-1.png\" alt=\"\" style=\"aspect-ratio:1.9138755980861244;width:1200px;height:auto\"><\/a><figcaption class=\"wp-element-caption\">Quaker Oats Packaging Europe<\/figcaption><\/figure>\n\n<h3 class=\"wp-block-heading\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><strong><u>O vinho proporciona uma experi\u00eancia de degusta\u00e7\u00e3o sustent\u00e1vel<\/u><\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Quem disse que o vinho tem de vir numa garrafa de vidro? <a href=\"https:\/\/frugalpac.com\/\" target=\"_blank\" rel=\"noopener\">Frugalpac<\/a>\u00a0produziu garrafas de vinho inovadoras feitas de papel, que j\u00e1 est\u00e3o a chegar \u00e0s prateleiras de supermercados como <a href=\"https:\/\/www.aldi.co.uk\/\" target=\"_blank\" rel=\"noopener\">Aldi<\/a>.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Ao substituir as garrafas de vidro por garrafas de papel e disponibiliz\u00e1-las em lojas por todo o pa\u00eds, a Aldi conseguiu uma redu\u00e7\u00e3o da pegada de carbono equivalente a <a href=\"https:\/\/frugalpac.com\/aldi-launches-uks-first-supermarket-own-brand-paper-wine-bottles\/\" target=\"_blank\" rel=\"noopener\">dar 5,8 voltas ao redor do planeta<\/a>\u00a0\u2013 dando aos apreciadores de vinho com consci\u00eancia ecol\u00f3gica ainda mais motivos para brindar nesta primavera.<\/p>\n\n<figure class=\"wp-block-image aligncenter is-resized\" style=\"margin-left:var(--wp--preset--spacing--40)\"><a class=\"vc_single_image-wrapper   vc_box_border_grey\" href=\"https:\/\/frugalpac.com\/aldi-launches-uks-first-supermarket-own-brand-paper-wine-bottles\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/lovepaper.org\/wp-content\/uploads\/2024\/04\/3-1.png\" alt=\"\" style=\"aspect-ratio:1.9138755980861244;width:1200px;height:auto\"><\/a><figcaption class=\"wp-element-caption\">www.frugalpac.com<\/figcaption><\/figure>\n\n<h3 class=\"wp-block-heading\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><strong><u>Mini-caixa de cerveja retorn\u00e1vel<\/u><\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Em conformidade com os novos regulamentos relativos \u00e0s embalagens reutiliz\u00e1veis estabelecidos na Diretiva Europeia relativa \u00e0s Embalagens e <a href=\"https:\/\/environment.ec.europa.eu\/topics\/waste-and-recycling\/packaging-waste_en\" target=\"_blank\" rel=\"noopener\">Regulamento relativo aos res\u00edduos de embalagens (PPWR)<\/a>), <a href=\"https:\/\/www.carrefour.com\/en\/csr\" target=\"_blank\" rel=\"noopener\">Carrefour B\u00e9lgica<\/a>, <a href=\"https:\/\/int.cornetbier.be\/global\/en\/age-gate.html?redirect=%2Fglobal%2Fen.html%26uri%3D%2Fcontent%2Fcornet%2Fglobal%2Fen.html\" target=\"_blank\" rel=\"noopener\">Cerveja Cornet<\/a>\u00a0e <a href=\"https:\/\/www.dwreusables.com\/\" target=\"_blank\" rel=\"noopener\">DW Reutiliz\u00e1veis<\/a>\u00a0desenvolveram um pacote de seis latas de cerveja retorn\u00e1vel.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><a href=\"https:\/\/packagingeurope.com\/news\/returnable-mini-beer-crate-for-beer-launched-by-carrefour-cornet-and-dw-reusables\/11223.article\" target=\"_blank\" rel=\"noopener\">Lan\u00e7ado com o apoio da VLAIO e do Living Lab<\/a>, a embalagem \u00e9 \u00abtotalmente personaliz\u00e1vel\u00bb e pode ser devolvida atrav\u00e9s de <a href=\"https:\/\/www.tomra.com\/en\">Da TOMRA<\/a>\u00a0m\u00e1quinas de retoma de embalagens. As embalagens de seis garrafas s\u00e3o expostas nas prateleiras dos retalhistas e oferecem a mesma comodidade de compra que as embalagens de uso \u00fanico, incluindo uma otimiza\u00e7\u00e3o do espa\u00e7o nas prateleiras e um reabastecimento f\u00e1cil.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><a href=\"https:\/\/www.dwreusables.com\/\" target=\"_blank\" rel=\"noopener\">DW Reutiliz\u00e1veis<\/a>\u00a0ir\u00e1 produzir as embalagens a partir de res\u00edduos pl\u00e1sticos 100% p\u00f3s-consumo. Segundo se afirma, as embalagens reduzem o risco de unidades pr\u00e9-abertas, invend\u00e1veis ou danificadas, sendo as caixas limpas ap\u00f3s cada utiliza\u00e7\u00e3o numa empresa socioecon\u00f3mica <a href=\"https:\/\/mivas.be\/\" target=\"_blank\" rel=\"noopener\">MIVAS<\/a>. No fim do seu ciclo de vida, as caixas s\u00e3o recolhidas para serem trituradas e transformadas em novas caixas.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">As primeiras embalagens retorn\u00e1veis com cau\u00e7\u00e3o estar\u00e3o dispon\u00edveis nas lojas Carrefour a partir deste outono.<\/p>\n\n<figure class=\"wp-block-image aligncenter is-resized\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><a class=\"vc_single_image-wrapper   vc_box_border_grey\" href=\"https:\/\/packagingeurope.com\/news\/returnable-mini-beer-crate-for-beer-launched-by-carrefour-cornet-and-dw-reusables\/11223.article#:~:text=Subscribe-,Returnable%20mini%20beer%20crate%20for%20beer,Carrefour%2C%20Cornet%20and%20DW%20Reusables&#038;text=Following%20the%20new%20reusable%20packaging,returnable%20six%2Dpack%20for%20beer.\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/lovepaper.org\/wp-content\/uploads\/2024\/04\/4.png\" alt=\"\" style=\"aspect-ratio:1.9138755980861244;width:1200px;height:auto\"><\/a><figcaption class=\"wp-element-caption\">Packaging Europe<\/figcaption><\/figure>\n\n<h3 class=\"wp-block-heading\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><strong><u>A Sainsbury\u2019s passa a utilizar papel de embalagem<\/u><\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">J\u00e1 reparaste que cada vez mais produtos das tuas compras semanais v\u00eam agora em embalagens \u00e0 base de papel?<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Em setembro de 2023, a Sainsbury\u2019s anunciou que todas as suas embalagens de papel higi\u00e9nico e de papel de cozinha da marca pr\u00f3pria passariam de embalagens de pl\u00e1stico para papel de embalagem, reduzindo em 55 milh\u00f5es <a href=\"https:\/\/www.about.sainsburys.co.uk\/news\/latest-news\/2023\/28-09-2023-sainsburys-introduces-paper-packaging-to-toilet-and-kitchen-rolls\" target=\"_blank\" rel=\"noopener\">pe\u00e7as (485 toneladas) de pl\u00e1stico por ano<\/a>. Em janeiro de 2024, anunciou que iria poupar mais 775 toneladas de pl\u00e1stico ao passar de <a href=\"https:\/\/www.circularonline.co.uk\/news\/sainsburys-switches-from-plastic-to-cardboard-mushroom-punnets\/\" target=\"_blank\" rel=\"noopener\">cestinhas de pl\u00e1stico para caixas de cartolina destinadas aos seus cogumelos<\/a>.<\/p>\n\n<figure class=\"wp-block-image aligncenter is-resized\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><a class=\"vc_single_image-wrapper   vc_box_border_grey\" href=\"https:\/\/www.about.sainsburys.co.uk\/news\/latest-news\/2023\/05-01-2024-sainsburys-makes-its-greatest-standalone-plastics-removal-through-mushrooms-punnets\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/lovepaper.org\/wp-content\/uploads\/2024\/04\/5.png\" alt=\"\" style=\"aspect-ratio:1.9138755980861244;width:1200px;height:auto\"><\/a><figcaption class=\"wp-element-caption\">Sainsbury&#8217;s<\/figcaption><\/figure>\n\n<h3 class=\"wp-block-heading\" style=\"margin-bottom:var(--wp--preset--spacing--40);margin-left:0\"><strong><u>A M&#038;S fornece batatas do in\u00edcio da \u00e9poca em papel de embalagem \u00ab100 % recicl\u00e1vel\u00bb<\/u><\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><a href=\"https:\/\/www.marksandspencer.com\/\" target=\"_blank\" rel=\"noopener\">Marks and Spencer<\/a>\u00a0iniciou a comercializa\u00e7\u00e3o das suas batatas \u00abJersey Royal\u00bb de in\u00edcio de \u00e9poca em 100% <a href=\"https:\/\/packagingeurope.com\/news\/mands-supplies-early-season-potatoes-in-100-recyclable-paper-packaging\/11132.article\" target=\"_blank\" rel=\"noopener\">papel de embalagem recicl\u00e1vel<\/a>. A esperan\u00e7a \u00e9 que isto permita eliminar cerca de um milh\u00e3o de pe\u00e7as de pl\u00e1stico da sua linha de produ\u00e7\u00e3o logo no primeiro ano.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Esta \u00e9 uma novidade para a M&#038;S e dever\u00e1 ajud\u00e1-la a tornar-se a primeira a vender batatas \u00abJersey Royals\u00bb aos seus clientes, uma vez que o primeiro lote da colheita \u00e9 tradicionalmente reservado para chefs de renome e restaurantes de luxo. As batatas com papel de embalagem estar\u00e3o dispon\u00edveis em 75 sec\u00e7\u00f5es de alimenta\u00e7\u00e3o em todo o Reino Unido.<\/p>\n\n<figure class=\"wp-block-image aligncenter is-resized\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><a class=\"vc_single_image-wrapper   vc_box_border_grey\" href=\"https:\/\/packagingeurope.com\/news\/mands-supplies-early-season-potatoes-in-100-recyclable-paper-packaging\/11132.article\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/lovepaper.org\/wp-content\/uploads\/2024\/04\/6.png\" alt=\"\" style=\"aspect-ratio:1.9138755980861244;width:1200px;height:auto\"><\/a><figcaption class=\"wp-element-caption\">M&#038;S<\/figcaption><\/figure>\n\n<h3 class=\"wp-block-heading\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><strong><u>A Pringles lan\u00e7a uma cole\u00e7\u00e3o com tubos de papel<\/u><\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">A Pringles tem novos tubos de papel que est\u00e3o neste momento a chegar \u00e0s prateleiras da Tesco. Estes tubos inovadores s\u00e3o totalmente recicl\u00e1veis na recolha seletiva, pelo que pode saborear aquelas deliciosas batatas fritas sem qualquer sentimento de culpa. Concebidos por <a href=\"https:\/\/www.kellanova.com\/us\/en\/home.html\" target=\"_blank\" rel=\"noopener\">Kellanova Europe<\/a>, a empresa redesenhou o seu tubo de Pringles de forma a torn\u00e1-lo mais sustent\u00e1vel. O tubo original de Pringles, com o qual muitas fam\u00edlias est\u00e3o familiarizadas, \u00e9 ic\u00f3nico e \u00abtem sido uma caracter\u00edstica distintiva do produto desde o seu lan\u00e7amento, em 1967\u00bb, <a href=\"https:\/\/spnews.com\/pringles-launches\/\" target=\"_blank\" rel=\"noopener\">diz Kellanova<\/a>.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">O novo tubo mant\u00e9m a ic\u00f3nica forma cil\u00edndrica da marca \u2013 permitindo que as batatas fritas permane\u00e7am empilhadas. Al\u00e9m disso, o novo tubo \u00e0 base de papel protege as batatas fritas e preserva o sabor das Pringles, ajudando a mant\u00ea-las frescas. As pessoas continuam a poder fechar os tubos com a tampa de pl\u00e1stico recicl\u00e1vel para garantir que as batatas fritas se mant\u00eam frescas ap\u00f3s a abertura.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">O novo tubo \u00e0 base de papel tem em conta \u201c<a href=\"https:\/\/www.eea.europa.eu\/publications\/circular-by-design\" target=\"_blank\" rel=\"noopener\">Circularidade desde a conce\u00e7\u00e3o<\/a>\u201d diretrizes da cadeia de valor europeia das embalagens \u00e0 base de fibra, a 4Evergreen Alliance. Apresenta uma boa pontua\u00e7\u00e3o de reciclabilidade devido \u00e0 sua adequa\u00e7\u00e3o \u00e0 reciclagem em f\u00e1bricas de papel convencionais, ao abrigo de <a href=\"https:\/\/lovepaper.org\/4evergreenforum.eu\/wp-content\/uploads\/Fibre-based-packaging-recyclability-evaluation-protocol-4EG-Beta-Release.pdf\" target=\"_blank\" rel=\"noopener\">Protocolo de Avalia\u00e7\u00e3o da Reciclabilidade da 4evergreen.<\/a><\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Os tubos s\u00e3o aceites nos fluxos de reciclagem em toda a Europa, uma vez que a nova extremidade de papel do tubo facilita a reciclagem por parte das empresas de reciclagem de papel. Grande parte do papel utilizado nos tubos antigos e novos \u00e9 fabricado a partir de material reciclado, o que contribui para impulsionar a economia circular no que diz respeito ao papel de embalagem reciclado.<\/p>\n\n<figure class=\"wp-block-image aligncenter is-resized\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><a class=\"vc_single_image-wrapper   vc_box_border_grey\" href=\"https:\/\/spnews.com\/pringles-launches\/\"><img decoding=\"async\" src=\"https:\/\/lovepaper.org\/wp-content\/uploads\/2024\/04\/7.png\" alt=\"\" style=\"aspect-ratio:1.9138755980861244;width:1200px;height:auto\"><\/a><figcaption class=\"wp-element-caption\">DIRK WAEM BELGA<\/figcaption><\/figure>\n\n<h3 class=\"wp-block-heading\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><strong><u>Body Shop: Da garrafa \u00e0 barra:<\/u><\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><a href=\"https:\/\/www.thebodyshop.com\/en-gb\/\" target=\"_blank\" rel=\"noopener\">The Body Shop<\/a>\u00a0lan\u00e7ou recentemente uma nova linha de sabonetes s\u00f3lidos para o cabelo. Com op\u00e7\u00f5es com aromas de banana, karit\u00e9 e gengibre, pode comprar uma lata met\u00e1lica estanque para guardar o seu sabonete assim que come\u00e7ar a us\u00e1-lo. Estes sabonetes v\u00eam em pequenas caixas de cartolina, o que reduziu o uso \u00fanico de embalagens de pl\u00e1stico. Na verdade, ao trocar o frasco pelo sabonete em barra, est\u00e1 a evitar que duas garrafas de pl\u00e1stico sejam desperdi\u00e7adas. <a href=\"https:\/\/www.independent.co.uk\/climate-change\/news\/lush-cosmetics-tiktok-aussie-hair-b2302752.html\" target=\"_blank\" rel=\"noopener\">Al\u00e9m disso, reduzem a desorganiza\u00e7\u00e3o, duram mais tempo e tendem a ser mais acess\u00edveis.<\/a><\/p>\n\n<figure class=\"wp-block-image aligncenter is-resized\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><a class=\"vc_single_image-wrapper   vc_box_border_grey\" href=\"https:\/\/www.beautyill.nl\/2024\/02\/the-body-shop-shampoo-bars.html\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/lovepaper.org\/wp-content\/uploads\/2024\/04\/8.png\" alt=\"\" style=\"aspect-ratio:1.9138755980861244;width:1200px;height:auto\"><\/a><figcaption class=\"wp-element-caption\">https:\/\/www.beautyill.nl\/2024\/02\/the-body-shop-shampoo-bars.html<\/figcaption><\/figure>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">J\u00e1 reparaste que as embalagens de pl\u00e1stico est\u00e3o a ser substitu\u00eddas por papel de embalagem nas prateleiras do supermercado? Partilha connosco as tuas descobertas sobre papel de embalagem e cart\u00e3o @lovepaperuk<\/p>","protected":false},"excerpt":{"rendered":"<p>Nos \u00faltimos anos, as novas iniciativas no dom\u00ednio do papel de embalagem t\u00eam vindo a proliferar, dando origem a algumas reformula\u00e7\u00f5es interessantes dos nossos produtos mais conhecidos. Eis algumas inova\u00e7\u00f5es recentes em mat\u00e9ria de embalagens apresentadas por grandes marcas de supermercados. Walkers Snack A Jacks Embalagens de papel Os \u00abSnack-a-Jacks\u00bb da Walkers v\u00e3o ter uma [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9459,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1764],"tags":[],"class_list":["post-9477","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-estilo-de-vida"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Como \u00e9 que as grandes marcas est\u00e3o a repensar as embalagens? - Love Paper<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lovepaper.org\/pt\/como-e-que-as-grandes-marcas-estao-a-repensar-as-embalagens\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Como \u00e9 que as grandes marcas est\u00e3o a repensar as embalagens? - Love Paper\" \/>\n<meta property=\"og:description\" content=\"Nos \u00faltimos anos, as novas iniciativas no dom\u00ednio do papel de embalagem t\u00eam vindo a proliferar, dando origem a algumas reformula\u00e7\u00f5es interessantes dos nossos produtos mais conhecidos. 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