{"id":8760,"date":"2026-04-17T14:18:51","date_gmt":"2026-04-17T14:18:51","guid":{"rendered":"https:\/\/lovepaper.org\/preferencia-de-papel\/"},"modified":"2026-08-13T15:34:05","modified_gmt":"2026-08-13T15:34:05","slug":"preferencia-de-papel","status":"publish","type":"page","link":"https:\/\/lovepaper.org\/pt\/preferencia-de-papel\/","title":{"rendered":"Prefer\u00eancia de papel"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull white-bg-2-column-ripped-top has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\"><h3 class=\"wp-block-heading\">53% dos consumidores preferem ler livros em formato impresso e 80% consideram que devem ter o direito de escolher a forma como recebem as faturas e os extratos.<\/h3><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0px;margin-bottom:0px\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-794e3cfa wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/lovepaper.org\/wp-content\/uploads\/2026\/04\/Heart-Red.webp\" alt=\"\" class=\"wp-image-1342\" srcset=\"https:\/\/lovepaper.org\/wp-content\/uploads\/2026\/04\/Heart-Red.webp 300w, https:\/\/lovepaper.org\/wp-content\/uploads\/2026\/04\/Heart-Red-150x150.webp 150w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\"><h2 class=\"wp-block-heading has-text-color has-link-color has-p-22-mackinacw-01-medium-font-family has-xx-large-font-size wp-elements-1\" style=\"color:#3a845f\"><strong>Reten\u00e7\u00e3o e compreens\u00e3o da aprendizagem<\/strong><\/h2>\n\n<p class=\"wp-block-paragraph\">\u00c9 evidente que a Internet est\u00e1 a mudar a forma como muitas pessoas recebem e l\u00eaem not\u00edcias e obt\u00eam informa\u00e7\u00e3o. No entanto, os meios de comunica\u00e7\u00e3o digitais trazem consigo um conjunto \u00fanico de desafios. Para al\u00e9m da prefer\u00eancia pelo papel, os consumidores t\u00eam preocupa\u00e7\u00f5es em mat\u00e9ria de seguran\u00e7a e sa\u00fade no que diz respeito \u00e0 transi\u00e7\u00e3o total para o meio digital.<\/p>\n\n<p class=\"wp-block-paragraph\">Para al\u00e9m de manifestar uma prefer\u00eancia geral pelo papel, essa prefer\u00eancia estende-se tamb\u00e9m \u00e0s marcas e \u00e0s embalagens. <strong>52% <\/strong>dos consumidores preferem que os artigos encomendados online sejam entregues em papel de embalagem.[1]<\/p>\n\n<p class=\"has-small-font-size wp-block-paragraph\">[1]<a href=\"https:\/\/twosidesna.org\/survey\" target=\"_blank\" rel=\"noreferrer noopener\">Toluna, Inqu\u00e9rito \u00abTwo Sides\u00bb sobre as prefer\u00eancias dos consumidores, 2025<\/a><\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-35f06ea7 wp-block-buttons-is-layout-flex\"><div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/lovepaper.org\/pt-pt\/projetos-em-papel\/\" style=\"background-color:#39835e\">PR\u00d3XIMO FATO<\/a><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>53% dos consumidores preferem ler livros em formato impresso e 80% consideram que devem ter o direito de escolher a forma como recebem as faturas e os extratos. Reten\u00e7\u00e3o e compreens\u00e3o da aprendizagem \u00c9 evidente que a Internet est\u00e1 a mudar a forma como muitas pessoas recebem e l\u00eaem not\u00edcias e obt\u00eam informa\u00e7\u00e3o. No entanto, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8663,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"lovepaper_background_color":"","footnotes":""},"class_list":["post-8760","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Prefer\u00eancia de papel - Love Paper<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lovepaper.org\/pt\/preferencia-de-papel\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Prefer\u00eancia de papel - Love Paper\" \/>\n<meta property=\"og:description\" content=\"53% dos consumidores preferem ler livros em formato impresso e 80% consideram que devem ter o direito de escolher a forma como recebem as faturas e os extratos. 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