{"id":9905,"date":"2021-11-01T19:12:29","date_gmt":"2021-11-01T19:12:29","guid":{"rendered":"https:\/\/lovepaper.org\/lanseringen-av-love-paper-latin-amerika\/"},"modified":"2026-10-01T19:32:11","modified_gmt":"2026-10-01T19:32:11","slug":"lanseringen-av-love-paper-latin-amerika","status":"publish","type":"post","link":"https:\/\/lovepaper.org\/no\/lanseringen-av-love-paper-latin-amerika\/","title":{"rendered":"Lanseringen av Love Paper Latin America"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><strong>Takket v\u00e6re suksessen til Two Sides Latin America med \u00e5 fremme b\u00e6rekraftig bruk av trykksaker, papir og papirbasert emballasje blant forbrukere, er Love Paper Latin America n\u00e5 offisielt lansert.<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Two Sides&#8217; globale arbeid med \u00e5 fremme de b\u00e6rekraftige egenskapene ved trykksaker, papir og papirbasert emballasje har bidratt til \u00e5 \u00f8ke forbrukernes bevissthet om at papir er b\u00e6rekraftig og et av de mest resirkulerte materialene i verden.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">If\u00f8lge Fabio Arruda Mortara, administrerende direkt\u00f8r i Two Sides Latin America, har det aldri tidligere v\u00e6rt s\u00e5 stor oppmerksomhet rundt milj\u00f8egenskapene til produktene og materialene vi bruker. Diskusjonene om bruken av plast har f\u00f8rt til en betydelig endring i forbrukernes og bedriftenes holdninger til b\u00e6rekraft.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40);margin-left:0\">Tidligere kampanjer har bidratt til \u00e5 endre allmennhetens oppfatning av disse sp\u00f8rsm\u00e5lene.\u00a0<em>\u00abI \u00e5r er Love Paper mer f\u00f8lelsesladet og s\u00f8ker \u00e5 henvende seg direkte til mennesker ved \u00e5 presentere en helt ny visuell identitet med enda tydeligere informasjon og ta opp temaer som resirkulering, CO2-binding og b\u00e6rekraft\u00bb,<\/em>\u00a0avslutter Mortara.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">I 2013 mente for eksempel bare 4 % av britiske forbrukere at skogene i Europa vokste. I dag er denne andelen mer enn doblet.\u00a0<em>\u00abN\u00e5r det gjelder resirkulering, mener 17 % av forbrukerne at andelen papir som gjenbrukes i Europa, er h\u00f8yere enn 60 % \u2013 en andel som er tre ganger h\u00f8yere enn blant dem som hadde denne oppfatningen for sju \u00e5r siden\u00bb<\/em>, sier Mortara forn\u00f8yd.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Tidligere kampanjer har bidratt til \u00e5 endre allmennhetens oppfatning av disse sp\u00f8rsm\u00e5lene. \u00ab<em>I \u00e5r engasjerer Love Paper f\u00f8lelsesmessig i st\u00f8rre grad og s\u00f8ker \u00e5 henvende seg direkte til forbrukerne ved \u00e5 presentere en helt ny visuell identitet med enda tydeligere informasjon og ta opp temaer som resirkulering, CO2-binding og b\u00e6rekraft<\/em>\u00bb, fremhever administrerende direkt\u00f8r i Two Sides Latin America.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><em>\u00abLanseringen av Love Paper-kampanjen i Latin-Amerika bidrar til \u00e5 avlive myter om papirproduksjon. Den er ogs\u00e5 en alliert i arbeidet med \u00e5 styrke og spre kunnskap om b\u00e6rekraften til kultiverte skoger, produkter basert p\u00e5 fornybare fibre og de ulike variantene av papir som omgir oss i hverdagen\u00bb,<\/em>\u00a0sier N\u00e9stor Nisnik, leder for Argentine Pulp and Paper Manufacturers Association (AFCP).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Hvis du vil vite mer om Love Paper Latin America-kampanjen, kan du bes\u00f8ke nettstedet deres p\u00e5\u00a0<a href=\"https:\/\/al.lovepaper.org\/\" target=\"_blank\" rel=\"noopener\">al.lovepaper.org<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Takket v\u00e6re suksessen til Two Sides Latin America med \u00e5 fremme b\u00e6rekraftig bruk av trykksaker, papir og papirbasert emballasje blant forbrukere, er Love Paper Latin America n\u00e5 offisielt lansert. Two Sides&#8217; globale arbeid med \u00e5 fremme de b\u00e6rekraftige egenskapene ved trykksaker, papir og papirbasert emballasje har bidratt til \u00e5 \u00f8ke forbrukernes bevissthet om at papir [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":12377,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,1662],"tags":[],"class_list":["post-9905","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-nyheter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lanseringen av Love Paper Latin America - Love Paper<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lovepaper.org\/no\/lanseringen-av-love-paper-latin-amerika\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lanseringen av Love Paper Latin America - Love Paper\" \/>\n<meta property=\"og:description\" content=\"Takket v\u00e6re suksessen til Two Sides Latin America med \u00e5 fremme b\u00e6rekraftig bruk av trykksaker, papir og papirbasert emballasje blant forbrukere, er Love Paper Latin America n\u00e5 offisielt lansert. 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