{"id":5029,"date":"2026-04-24T11:12:30","date_gmt":"2026-04-24T11:12:30","guid":{"rendered":"https:\/\/lovepaper.org\/na-er-det-tid-for-gjenvinning\/"},"modified":"2026-10-01T19:09:21","modified_gmt":"2026-10-01T19:09:21","slug":"na-er-det-tid-for-gjenvinning","status":"publish","type":"post","link":"https:\/\/lovepaper.org\/no\/na-er-det-tid-for-gjenvinning\/","title":{"rendered":"Det er tiden for \u00e5 resirkulere"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Hvis du ikke allerede har lagt merke til det, n\u00e6rmer julen seg med stormskritt, og med den kommer det \u00e5rlige hastverket med \u00e5 kj\u00f8pe inn nok mat, drikke og selvf\u00f8lgelig gaver til \u00e5 komme oss gjennom h\u00f8ytiden. Men som s\u00e5 mye annet i \u00e5r har den festlige tradisjonen med \u00e5 trenge seg gjennom varehus og snirkle seg gjennom trafikken endret seg. N\u00e5 er det langt mer sannsynlig at du bruker tiden f\u00f8r jul foran en skjerm, der du blar gjennom sider med potensielle gaver f\u00f8r du sender av g\u00e5rde bestillingen og holder utkikk etter varebilen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mens fysiske butikker og forhandlere uten en betydelig digital tilstedev\u00e6relse kanskje kjenner presset, er det \u00e9n sektor som nyter godt av den n\u00e5v\u00e6rende oppblomstringen i netthandelen: emballasje. N\u00e6rmere bestemt emballasje av papp og papir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">51 milliarder dollar \u2013 og tallet \u00f8ker<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">If\u00f8lge en <a href=\"https:\/\/www.smithers.com\/services\/market-reports\/packaging\/the-future-of-e-commerce-packaging-to-2025\" target=\"_blank\" rel=\"noreferrer noopener\">nylig rapport fra Smithers Pira<\/a> g\u00e5r emballasjen for netthandel gjennom taket. I 2020 var det globale forbruket av emballasje fra nettbutikker over 40 % h\u00f8yere enn i 2019. Mens markedet i fjor var verdt 33,7 milliarder dollar, har det i \u00e5r skutt opp til 51,7 milliarder dollar \u2013 en \u00f8kning p\u00e5 over 14 milliarder dollar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Den mest verdifulle delen av dette emballasjemarkedet er b\u00f8lgepapp, som hadde en verdi p\u00e5 41,6 milliarder dollar i 2020 \u2013 opp fra 30 milliarder dollar i 2019 \u2013 noe som gj\u00f8r netthandel til et av de viktigste markedene for emballasjeprodusenter og leverand\u00f8rene deres. Og det stopper ikke der \u2013 rapporten ansl\u00e5r at markedet vil v\u00e6re verdt svimlende 113,5 milliarder dollar innen 2025.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Forbrukernes valg<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">I tillegg til bekvemmeligheten ved netthandel og hjemlevering er en av de viktigste \u00e5rsakene til pappens suksess r\u00e5materialets b\u00e6rekraft og forbrukernes preferanse for milj\u00f8vennlig emballasje. En ny unders\u00f8kelse fra Smurfit Kappa viste at forbrukerne n\u00e5 krever mer b\u00e6rekraftig emballasje fra motemerker n\u00e5r de handler p\u00e5 nettet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Unders\u00f8kelsen, som omfattet forbrukere i Tyskland, Irland, Nederland og Storbritannia, viste at 41 % av dem som handler kl\u00e6r p\u00e5 nettet, har blitt mer milj\u00f8bevisste n\u00e5r de tar kj\u00f8psbeslutninger siden begynnelsen av Covid-19-pandemien. 35 % oppga at de ikke ville kj\u00f8pt fra et bestemt merke hvis de oppdaget at emballasjen ikke var b\u00e6rekraftig.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Den globale emballasjeunders\u00f8kelsen til Two Sides bekrefter dette: 62 % av respondentene sa at papir\/papp var best for milj\u00f8et, mens 57 % sa at papir\/papp var det enkleste materialet \u00e5 resirkulere. Kort sagt foretrekker folk emballasje av papp og papir, og den viktigste \u00e5rsaken er b\u00e6rekraft.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Det var det<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Den innebygde sirkulariteten i pappemballasjens suksess er nettopp det som gj\u00f8r den vellykket. I gjennomsnitt best\u00e5r en pappeske av 50 % resirkulert materiale, og noen best\u00e5r av hele 100 %. For at pappemballasjeindustrien skal blomstre, er det avgj\u00f8rende \u00e5 sikre en kontinuerlig kretsl\u00f8p av bruk, resirkulering og gjenbruk. Og med den raske \u00f8kningen i netthandelen burde det ikke v\u00e6re mangel p\u00e5 papp i systemet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">S\u00e5 denne julen, mens leveringene fortsetter \u00e5 komme og pakkene hoper seg opp, b\u00f8r du ta deg et \u00f8yeblikk til \u00e5 beundre den beskjedne pappesken. Og deretter resirkulere den.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hvis du ikke allerede har lagt merke til det, n\u00e6rmer julen seg med stormskritt, og med den kommer det \u00e5rlige hastverket med \u00e5 kj\u00f8pe inn nok mat, drikke og selvf\u00f8lgelig gaver til \u00e5 komme oss gjennom h\u00f8ytiden. Men som s\u00e5 mye annet i \u00e5r har den festlige tradisjonen med \u00e5 trenge seg gjennom varehus og [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5524,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1664,11],"tags":[],"class_list":["post-5029","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gjenvinning","category-recycling"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Det er tiden for \u00e5 resirkulere - Love Paper<\/title>\n<meta name=\"description\" content=\"Oppdag hvordan \u00f8kningen i julehandel p\u00e5 nett driver ettersp\u00f8rselen etter b\u00e6rekraftig emballasje og bidrar til \u00e5 skape en mer sirkul\u00e6r \u00f8konomi.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lovepaper.org\/no\/na-er-det-tid-for-gjenvinning\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Det er tiden for \u00e5 resirkulere - 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