{"id":9386,"date":"2026-02-13T09:29:16","date_gmt":"2026-02-13T09:29:16","guid":{"rendered":"https:\/\/lovepaper.org\/resumen-de-la-love-paper-week-2026\/"},"modified":"2026-08-20T09:30:25","modified_gmt":"2026-08-20T09:30:25","slug":"resumen-de-la-love-paper-week-2026","status":"publish","type":"post","link":"https:\/\/lovepaper.org\/es\/resumen-de-la-love-paper-week-2026\/","title":{"rendered":"Resumen de la \u00abLove Paper Week\u00bb 2026"},"content":{"rendered":"<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><strong>La segunda edici\u00f3n anual de la \u00abLove Paper Week\u00bb fue un evento de cinco d\u00edas que tuvo un gran \u00e9xito y que se centr\u00f3 en la celebraci\u00f3n y la divulgaci\u00f3n de las cualidades sostenibles de la impresi\u00f3n y el papel.<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Ahora que la Love Paper Week 2026 llega a su fin, Two Sides ha tenido la oportunidad de evaluar la eficacia de la iniciativa. Y, seg\u00fan todos los indicadores, el resultado es un \u00e9xito rotundo. Ya sea por el n\u00famero de personas que han descargado y compartido los recursos en l\u00ednea o que los han visto en las redes sociales, se ha registrado un crecimiento significativo con respecto a los resultados del a\u00f1o pasado, lo que demuestra el valor de esta campa\u00f1a que abarca a todo el sector.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">\u00ab<em>Todos estamos encantados con los resultados de la Love Paper Week 2026<\/em>\u00bb, afirma Josh Birch, responsable de campa\u00f1a de Two Sides. \u00ab<em>El n\u00famero de empresas y organizaciones de todo el Reino Unido y del mundo que se han sumado al proyecto ha sido impresionante<\/em>\u00bb.<\/p>\n\n<h3 class=\"wp-block-heading\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><strong>Acabando con los mitos<\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">La \u00abLove Paper Week\u00bb, que celebra este a\u00f1o su segunda edici\u00f3n, es un evento internacional dedicado a la sostenibilidad y el atractivo del papel y el Packaging de papel, que re\u00fane a imprentas, marcas, fabricantes y distribuidores de papel de todo el mundo con el objetivo de dar a conocer este material tan vers\u00e1til.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">La campa\u00f1a, que tuvo lugar del 2 al 6 de febrero de 2026, ofreci\u00f3 una gran variedad de recursos gratuitos, como contenido para redes sociales, firmas de correo electr\u00f3nico, fondos virtuales e im\u00e1genes promocionales, para que las empresas, marcas y organizaciones los compartieran, a\u00f1adiendo cada una sus propios mensajes de apoyo a la campa\u00f1a. Dado que siguen existiendo una serie de ideas err\u00f3neas sobre el impacto medioambiental del papel, es fundamental que todos los integrantes del sector pongan de su parte para desmentirlas y difundir la informaci\u00f3n veraz sobre el papel.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">\u00ab<em>El papel sigue siendo uno de los medios de comunicaci\u00f3n m\u00e1s sostenibles y eficaces<\/em>\u00bb, explica Josh Birch, director de campa\u00f1a de Two Sides UK. \u00ab<em>Es renovable, reciclable y biodegradable, pero a\u00fan persisten muchos conceptos err\u00f3neos. La \u00abLove Paper Week\u00bb tiene como objetivo dar a la industria una voz colectiva para desmontar mitos, compartir datos y celebrar las ventajas del papel con empresas y consumidores.<\/em>\u00bb.<\/p>\n\n<h3 class=\"wp-block-heading\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><strong>Una presencia global<\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Durante los cinco d\u00edas que dur\u00f3 la campa\u00f1a, casi 400 empresas y organizaciones descargaron los materiales de la \u00abLove Paper Week 2026\u00bb, y la mayor\u00eda de ellas los difundi\u00f3 a trav\u00e9s de redes sociales como LinkedIn, Facebook y X. Desde Ricoh, Konica Minolta y Burgo Group hasta el Paperboard Packaging Council, la BPIF y la asociaci\u00f3n industrial belga Papier.be, las redes sociales del sector de la impresi\u00f3n se vieron inundadas de mensajes sobre la Love Paper Week, llegando a una audiencia potencial de millones de personas.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Por su parte, un concurso de \u00abLove Paper Week\u00bb organizado en Instagram desde el Reino Unido obtuvo casi 90 000 visualizaciones y m\u00e1s de 650 participaciones. La campa\u00f1a tambi\u00e9n ampli\u00f3 su alcance global gracias a que \u00abLove Paper North America\u00bb, \u00abLove Paper Brasil\u00bb y \u00abLove Paper Latinoam\u00e9rica\u00bb crearon sus propios recursos y p\u00e1ginas de destino.<\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">\u00ab<em>Semana del Love Paper del Amor<\/em><em> <\/em><em>es una gran oportunidad para recordar a las marcas, a los clientes y a los consumidores por qu\u00e9<\/em><em>\u2019<\/em><em>No pasa nada por amar Love Paper, y es importante que el sector comparta ese amor.<\/em>\u00bb, afirm\u00f3 Jules Van Sant, director ejecutivo de Two Sides North America. \u00ab<em>M\u00e1s all\u00e1 de la celebraci\u00f3n, esto<\/em><em>\u2019<\/em><em>Es una oportunidad para destacar la sostenibilidad, la funcionalidad, la artesan\u00eda, la creatividad y el valor duradero de la impresi\u00f3n.<\/em>\u00bb.<\/p>\n\n<h3 class=\"wp-block-heading\" style=\"margin-bottom:var(--wp--preset--spacing--40)\"><strong>Semana del Love Paper 2027<\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">De cara al futuro, Two Sides ya est\u00e1 trabajando en los planes para la \u00abLove Paper Week 2027\u00bb, aprovechando el \u00e9xito de las dos primeras ediciones y ampliando la gama de recursos a disposici\u00f3n de las empresas. Dado que persisten los mitos sobre el impacto medioambiental del papel, cada vez es m\u00e1s importante apoyar campa\u00f1as como la \u00abLove Paper Week\u00bb, que educan e informan a los consumidores y a las marcas de que el papel y el cart\u00f3n siguen siendo la opci\u00f3n m\u00e1s sostenible.<\/p>","protected":false},"excerpt":{"rendered":"<p>La segunda edici\u00f3n anual de la \u00abLove Paper Week\u00bb fue un evento de cinco d\u00edas que tuvo un gran \u00e9xito y que se centr\u00f3 en la celebraci\u00f3n y la divulgaci\u00f3n de las cualidades sostenibles de la impresi\u00f3n y el papel. Ahora que la Love Paper Week 2026 llega a su fin, Two Sides ha tenido [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9379,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1686,1691],"tags":[],"class_list":["post-9386","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-educacion","category-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Resumen de la \u00abLove Paper Week\u00bb 2026 - Love Paper<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lovepaper.org\/es\/resumen-de-la-love-paper-week-2026\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Resumen de la \u00abLove Paper Week\u00bb 2026 - Love Paper\" \/>\n<meta property=\"og:description\" content=\"La segunda edici\u00f3n anual de la \u00abLove Paper Week\u00bb fue un evento de cinco d\u00edas que tuvo un gran \u00e9xito y que se centr\u00f3 en la celebraci\u00f3n y la divulgaci\u00f3n de las cualidades sostenibles de la impresi\u00f3n y el papel. 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