{"id":8420,"date":"2026-04-24T15:40:33","date_gmt":"2026-04-24T15:40:33","guid":{"rendered":"https:\/\/lovepaper.org\/papirove-obaly-preferovana-a-udrzitelna-volba\/"},"modified":"2026-08-11T12:46:43","modified_gmt":"2026-08-11T12:46:43","slug":"papirove-obaly-preferovana-a-udrzitelna-volba","status":"publish","type":"post","link":"https:\/\/lovepaper.org\/cs\/papirove-obaly-preferovana-a-udrzitelna-volba\/","title":{"rendered":"Pap\u00edrov\u00e9 obaly \u2013 preferovan\u00e1 a udr\u017eiteln\u00e1 volba"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Rok 2020 p\u0159inesl dramatick\u00e9 zm\u011bny v tom, jak \u017eijeme, a zp\u016fsob, jak\u00fdm pracujeme a navazujeme soci\u00e1ln\u00ed kontakty, se mo\u017en\u00e1 nav\u017edy zm\u011bnil.<\/p>\n\n<p class=\"wp-block-paragraph\">Zm\u011bnily se tak\u00e9 na\u0161e spot\u0159ebitelsk\u00e9 n\u00e1vyky, co\u017e m\u011blo v\u00fdznamn\u00fd dopad na obalov\u00fd pr\u016fmysl. V roce, kdy se n\u011bkter\u00e1 odv\u011btv\u00ed pot\u00fdkala s obt\u00ed\u017eemi, zaznamenal obalov\u00fd pr\u016fmysl n\u00e1r\u016fst objemu produkce i tr\u017eeb, a to \u010d\u00e1ste\u010dn\u011b d\u00edky prudk\u00e9mu n\u00e1r\u016fstu online nakupov\u00e1n\u00ed.<\/p>\n\n<p class=\"wp-block-paragraph\">St\u00e1le v\u00edce si v\u0161ak uv\u011bdomujeme sv\u016fj dopad na \u017eivotn\u00ed prost\u0159ed\u00ed a po\u017eadujeme, aby se pou\u017e\u00edvaly udr\u017eiteln\u011bj\u0161\u00ed obalov\u00e9 materi\u00e1ly. Ned\u00e1vn\u00fd pr\u016fzkum ukazuje, \u017ee brit\u0161t\u00ed spot\u0159ebitel\u00e9 pova\u017euj\u00ed pap\u00edrov\u00e9 obaly za \u0161etrn\u011bj\u0161\u00ed k \u017eivotn\u00edmu prost\u0159ed\u00ed a pro mnoh\u00e9 z nich p\u0159edstavuj\u00ed preferovanou volbu.<\/p>\n\n<p class=\"wp-block-paragraph\">Studie, kterou zadala neziskov\u00e1 organizace <a href=\"https:\/\/www.twosides.info\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dv\u011b strany<\/a>\u00a0a proveden\u00fd nez\u00e1vislou v\u00fdzkumnou spole\u010dnost\u00ed <a href=\"https:\/\/tolunacorporate.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Toluna<\/a>, si klade za c\u00edl porozum\u011bt m\u011bn\u00edc\u00edmu se vn\u00edm\u00e1n\u00ed spot\u0159ebitel\u016f, pokud jde o tisk, pap\u00edr a pap\u00edrov\u00e9 oblaly.<\/p>\n\n<h3 class=\"wp-block-heading\">Z hlediska udr\u017eitelnosti se up\u0159ednost\u0148uj\u00ed pap\u00edrov\u00e9 obaly<\/h3>\n\n<p class=\"wp-block-paragraph\">V posledn\u00edch n\u011bkolika letech se do pop\u0159ed\u00ed z\u00e1jmu dostaly nerecyklovateln\u00e9 jednor\u00e1zov\u00e9 obaly; rostouc\u00ed zne\u010di\u0161t\u011bn\u00ed a jeho dopad na zv\u00ed\u0159ata a p\u0159\u00edrodn\u00ed stanovi\u0161t\u011b jsou \u0161iroce medializov\u00e1ny. Zpr\u00e1va z roku 2020, kterou vypracovala <a href=\"https:\/\/www.pewtrusts.org\/en\/research-and-analysis\/articles\/2020\/07\/23\/breaking-the-plastic-wave-top-findings\" target=\"_blank\" rel=\"noreferrer noopener\">Pew Charitable Trusts<\/a>\u00a0Odhaduje se, \u017ee do oce\u00e1n\u016f se v sou\u010dasn\u00e9 dob\u011b dost\u00e1v\u00e1 11 milion\u016f tun plastu ro\u010dn\u011b. To vede lidi k tomu, aby hledali zp\u016fsoby, jak omezit mno\u017estv\u00ed odpadu a vytvo\u0159it udr\u017eitelnou cirkul\u00e1rn\u00ed ekonomiku. V\u00fdzkumy ukazuj\u00ed, \u017ee pap\u00edrov\u00e9 obaly jsou pro mnoh\u00e9 preferovanou udr\u017eitelnou alternativou.<\/p>\n\n<p class=\"wp-block-paragraph\">Ve studii organizace Two Sides byli spot\u0159ebitel\u00e9 po\u017e\u00e1d\u00e1ni, aby si na z\u00e1klad\u011b \u0159ady ekologick\u00fdch, vizu\u00e1ln\u00edch a fyzik\u00e1ln\u00edch vlastnost\u00ed vybrali sv\u016fj preferovan\u00fd obalov\u00fd materi\u00e1l. Mezi tyto obalov\u00e9 materi\u00e1ly pat\u0159ily pap\u00edr\/karton, plast, sklo a kov. Studie odhalila, \u017ee pap\u00edr\/lepenka byl preferovanou volbou obalu u 10 z 15 atribut\u016f. 55 % britsk\u00fdch spot\u0159ebitel\u016f up\u0159ednost\u0148uje pap\u00edrov\u00e9 obaly proto, \u017ee jsou \u0161etrn\u011bj\u0161\u00ed k \u017eivotn\u00edmu prost\u0159ed\u00ed, 51 % proto, \u017ee se sn\u00e1ze recykluj\u00ed, a 77 % proto, \u017ee jsou kompostovateln\u00e9 v dom\u00e1c\u00edch kompost\u00e9rech.<\/p>\n\n<p class=\"wp-block-paragraph\">Spot\u0159ebitel\u00e9 maj\u00ed pravdu, kdy\u017e se domn\u00edvaj\u00ed, \u017ee pap\u00edr se recykluje sn\u00e1ze. V Evrop\u011b se recykluje 83 % pap\u00edrov\u00fdch obal\u016f, co\u017e z n\u011bj \u010din\u00ed nejv\u00edce recyklovan\u00fd obalov\u00fd materi\u00e1l na sv\u011bt\u011b. M\u00edra recyklace skla \u010din\u00ed 74 %, kovu 80 % a plastu 42 %. (<a href=\"https:\/\/www.paperforrecycling.eu\/publications\/\" target=\"_blank\" rel=\"noreferrer noopener\">EPRC, Monitorovac\u00ed zpr\u00e1va, 2020<\/a>)<\/p>\n\n<p class=\"wp-block-paragraph\">Studie uk\u00e1zala, \u017ee spot\u0159ebitel\u00e9 po\u017eaduj\u00ed, aby zna\u010dky, maloobchodn\u00edci a supermarkety vyvinuli v\u011bt\u0161\u00ed \u00fasil\u00ed ke sn\u00ed\u017een\u00ed pou\u017e\u00edv\u00e1n\u00ed nerecyklovateln\u00fdch obal\u016f. Studie odhalila, \u017ee 32 % britsk\u00fdch spot\u0159ebitel\u016f se domn\u00edv\u00e1, \u017ee za sn\u00ed\u017een\u00ed pou\u017e\u00edv\u00e1n\u00ed nerecyklovateln\u00fdch obal\u016f nesou nejv\u011bt\u0161\u00ed odpov\u011bdnost pr\u00e1v\u011b zna\u010dky, maloobchodn\u00edci a supermarkety. Krom\u011b toho 46 % britsk\u00fdch spot\u0159ebitel\u016f se domn\u00edv\u00e1, \u017ee maloobchodn\u00edci, supermarkety a zna\u010dky ned\u011blaj\u00ed dost pro zav\u00e1d\u011bn\u00ed udr\u017eiteln\u011bj\u0161\u00edch obal\u016f ve sv\u00fdch prodejn\u00e1ch. Spot\u0159ebitel\u00e9 v\u0161ak zodpov\u011bdnost p\u0159isuzuj\u00ed i sob\u011b sam\u00fdm \u2013 29 % britsk\u00fdch spot\u0159ebitel\u016f se domn\u00edv\u00e1, \u017ee nejv\u011bt\u0161\u00ed zodpov\u011bdnost za sn\u00ed\u017een\u00ed pou\u017e\u00edv\u00e1n\u00ed nerecyklovateln\u00fdch obal\u016f nese \u201ejednotlivec (vlastn\u00ed volba)\u201c.<\/p>\n\n<h3 class=\"wp-block-heading\">N\u00e1r\u016fst online nakupov\u00e1n\u00ed \u2013 pozitivn\u00ed zpr\u00e1va pro odv\u011btv\u00ed pap\u00edrov\u00fdch obal\u016f<\/h3>\n\n<p class=\"wp-block-paragraph\">Sta\u010d\u00ed jedno klepnut\u00ed na obrazovku a m\u016f\u017eeme vyhledat produkt, objednat ho a nechat si ho bezpe\u010dn\u011b doru\u010dit a\u017e ke dve\u0159\u00edm do 24 hodin. Jste si v\u0161ak v\u011bdomi dopad\u016f, kter\u00e9 m\u00e1 obal na na\u0161i planetu, a st\u00e1le \u010dast\u011bji po\u017eadujete, aby prodejci vynakl\u00e1dali v\u011bt\u0161\u00ed \u00fasil\u00ed na to, aby jejich obaly byly recyklovateln\u00e9.<\/p>\n\n<p class=\"wp-block-paragraph\">Pr\u016fzkum odhalil, \u017ee brit\u0161t\u00ed spot\u0159ebitel\u00e9 jsou ochotni jednat, pokud se domn\u00edvaj\u00ed, \u017ee dan\u00fd maloobchodn\u00edk ned\u011bl\u00e1 dost pro to, aby se stal udr\u017eiteln\u011bj\u0161\u00edm. 42 % britsk\u00fdch spot\u0159ebitel\u016f by zv\u00e1\u017eilo, \u017ee dan\u00e9ho maloobchodn\u00edka p\u0159estane nav\u0161t\u011bvovat, pokud by se nesna\u017eil omezit pou\u017e\u00edv\u00e1n\u00ed nerecyklovateln\u00fdch obal\u016f; tento pod\u00edl je je\u0161t\u011b vy\u0161\u0161\u00ed u spot\u0159ebitel\u016f z generace mileni\u00e1l\u016f (51 %). Dal\u0161\u00edch 52 % britsk\u00fdch spot\u0159ebitel\u016f by aktivn\u011b nakupovalo v\u00edce u prodejc\u016f, kte\u0159\u00ed ze sv\u00fdch obal\u016f odstra\u0148uj\u00ed plasty.<\/p>\n\n<p class=\"wp-block-paragraph\">P\u0159i online objedn\u00e1v\u00e1n\u00ed zbo\u017e\u00ed d\u00e1v\u00e1 67 % britsk\u00fdch spot\u0159ebitel\u016f p\u0159ednost dod\u00e1n\u00ed v obalech odpov\u00eddaj\u00edc\u00ed velikosti, co\u017e sv\u011bd\u010d\u00ed o jejich snaze omezit zbyte\u010dn\u00fd odpad. Dal\u0161\u00edch 54 % britsk\u00fdch spot\u0159ebitel\u016f d\u00e1v\u00e1 p\u0159ednost dod\u00e1n\u00ed produkt\u016f v pap\u00edrov\u00fdch obalech, pravd\u011bpodobn\u011b kv\u016fli jejich vysok\u00e9 recyklovatelnosti. Star\u0161\u00ed generace (65 let a v\u00edce) m\u00e1 v\u011bt\u0161\u00ed preferenci pro dod\u00e1n\u00ed produkt\u016f, kter\u00e9 si objedn\u00e1vaj\u00ed online, v pap\u00edrov\u00fdch obalech (64 %).<\/p>\n\n<h2 class=\"wp-block-heading\"><a href=\"https:\/\/lovepaper.org\/fact-file\/\">Informa\u010dn\u00ed p\u0159ehled o pap\u00edru<\/a><\/h2>\n\n<p class=\"wp-block-paragraph\">Je z\u0159ejm\u00e9, \u017ee pap\u00edrov\u00e9 obaly jsou z hlediska udr\u017eitelnosti preferovanou volbou, a to z dobr\u00e9ho d\u016fvodu.<\/p>\n\n<p class=\"wp-block-paragraph\">Nav\u0161tivte na\u0161e <a href=\"https:\/\/lovepaper.org\/fact-file\/\">Informa\u010dn\u00ed list o pap\u00edru<\/a>\u00a0a zjist\u011bte fakta o udr\u017eiteln\u00fdch vlastnostech pap\u00edru. N\u011bkter\u00e1 v\u00e1s mo\u017en\u00e1 p\u0159ekvap\u00ed!<\/p>","protected":false},"excerpt":{"rendered":"<p>Rok 2020 p\u0159inesl dramatick\u00e9 zm\u011bny v tom, jak \u017eijeme, a zp\u016fsob, jak\u00fdm pracujeme a navazujeme soci\u00e1ln\u00ed kontakty, se mo\u017en\u00e1 nav\u017edy zm\u011bnil. Zm\u011bnily se tak\u00e9 na\u0161e spot\u0159ebitelsk\u00e9 n\u00e1vyky, co\u017e m\u011blo v\u00fdznamn\u00fd dopad na obalov\u00fd pr\u016fmysl. V roce, kdy se n\u011bkter\u00e1 odv\u011btv\u00ed pot\u00fdkala s obt\u00ed\u017eemi, zaznamenal obalov\u00fd pr\u016fmysl n\u00e1r\u016fst objemu produkce i tr\u017eeb, a to \u010d\u00e1ste\u010dn\u011b d\u00edky [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1668,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1751,1752],"tags":[],"class_list":["post-8420","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-baleni","category-recyklace"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pap\u00edrov\u00e9 obaly \u2013 preferovan\u00e1 a udr\u017eiteln\u00e1 volba - Love Paper<\/title>\n<meta name=\"description\" content=\"Zjist\u011bte, pro\u010d se pap\u00edrov\u00e9 obaly st\u00e1vaj\u00ed mezi spot\u0159ebiteli preferovanou udr\u017eitelnou volbou d\u00edky vysok\u00e9 m\u00ed\u0159e recyklace a v\u00fdznamn\u00fdm v\u00fdhod\u00e1m.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lovepaper.org\/cs\/papirove-obaly-preferovana-a-udrzitelna-volba\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pap\u00edrov\u00e9 obaly \u2013 preferovan\u00e1 a udr\u017eiteln\u00e1 volba - 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